„Alterung“ und „Schrumpfung“ lauten die Hiobsbotschaften des demografischen Wandels. Dass die heraufbeschworenen Probleme nicht zwangsläufig in die Katastrophe führen, zeigt Karl Otto Hondrich in seinem vielbeachteten Buch »Weniger sind mehr«. Diese eher konstruktive Haltung hat sich die Redaktion zu Eigen gemacht und nach möglichen Strategien im Umgang mit den anstehenden Herausforderungen gefragt. Antworten der Betriebe, der kommunalen Weiterbildungseinrichtungen und der Weiterbildungsadminis…
Working at companies in old age – problem or opportunity? Company strategies for dealing with demographic change Demographic change usually confronts companies with a double challenge. Enterprises have to work with ageing staffs, while a veritable “war for talent” is underway to attract young skilled staff. This article explores the different strategies German enterprises are adopting to meet this challenge. At the same time, it distinguishes between tried-and-proven staff strategies whic…
Local responses to local challenges Marketing strategies of adult education centres during times of demographic change As a result of their course offerings and their target groups, adult education centres offer excellent prerequisites for structuring and shaping demographic change at the local level. These centres thus fulfil a necessary social function while at the same time strengthening their own position. Target-group oriented marketing by the same token plays a major role in order to …
Effects of continuing education tests Continuing education tests aim at improving transparency of the quality of programmes on offer and initiating processes to improve quality at providers of continuing education. But what has the impact of continuing education tests been to date? The authors present selected results of an evaluation study. From a demand perspective, continuing education has not been transparent since the introduction of educational testing in 2002, either. 54% of the popul…
Dealing professionally with negative emotions Tolerance of frustration and ambiguity as a key competence of providers of continuing education Dealing with disruptions is a key challenge in educational activities. This article uses abusive, insulting or fault-finding statements by participants to analyse professional ways of dealing with negative emotions. Tolerance of frustration and ambiguity are developed theoretically, understood as an element of a broad “feelings-management” and propa…
Im Rahmen des BMBF-Projekts „EdAge – Bildungsverhalten und -interessen Älterer“ sind das Weiterbildungsverhalten und die Weiterbildungsinteressen der 45- bis 80-Jährigen in einem integrierten Forschungsansatz erhoben worden, der quantitativ-repräsentative und qualitativ-explorative Untersuchungsbausteine verbindet. Damit konnten zahlreiche bislang ungeklärte Fragen beantwortet werden: • Wie stark partizipieren Ältere an Weiterbildung und welche Variablen prägen ihr Bildungsverhalten? • Was …
Taking demographical development as a starting point, Turek identifies functions of political education. It should help to avoid the »clash of generations «. Demographical change, however, is only one of several trends: the change from modern industrial society towards a transnational technological society calls for a new »contract across generations«. Political education initialises a future-oriented selfremodelling of society and thus becomes an investment into its human resource…
